CBS Corporation General Sales Manager – 96.5 AMP Radio – Philly’s New Hit Music in Bala Cynwyd, Pennsylvania

General Sales Manager – 96.5 AMP Radio – Philly’s New Hit Music

REF#: 26479


JOB TYPE: Full-Time Staff




CBS RADIO is one of the largest major-market broadcast media operators in the United States and the undisputed leader in news and sports radio. Producing original audio and video content, live events and exclusive programming broadcast via on-air, online and mobile platforms, CBS RADIO reaches more than 72 million consumers nationwide each week. As a part of CBS Corporation, the division owns and operates 117 radio stations in 26 markets - including the top 10 as ranked by Nielsen Audio - as well as an extensive array of digital assets. CBS RADIO distributes its programming via AM, FM and HD Radio stations, and CBS Local Digital Media apps, making engaging with audiences easier than ever before. For more information, please visit


The General Sales Manager is a leadership role responsible for managing sales operations at 96.5 AMP Radio and a team of Account Executives. Your primary responsibilities will include generating station sales revenue, achieving sales goals, growing and deepening customer relationships that translate into sales, and the general management of activities that support sales. The General Sales Manager sets the tone and culture that can help the sales team achieve sales and revenue targets with ever-more-sophisticated clients in a dynamic and highly competitive marketplace. The General Sales Manager will create revenue by having a deep understanding of their clients’ needs and the local marketplace, and through coaching and guiding their team. The General Sales Manager position reports to the VP Director of Sales


Manage station to maximize/exceed revenue goals through inventory management and targeting customer needs.

Attain overall revenue and market share goals.

Analyze and report to management regarding station and market revenue activity.

Manage inventory and rates through coordination with the Traffic Department

Direct sales forecasting activities and set performance goals accordingly.

Provide Director of Sales with the necessary sales reports, revenue and expense budgets, forecasts, and market analysis.

Review market analysis to determine customer needs price inventory.

Create and execute marketing programs and client services.

Develop, implement, and communicate sales strategies and action plans.

Identify, hire, coach, train, and motivate sales team.

Drive results through others, manage team performance, set clear expectations, and hold team accountable against business metrics.

Oversee efforts of sales team by reviewing sales proposals and negotiating with clients.

Implement ongoing team management routines (e.g., sales staff meetings).

Develop innovative sales commission and incentive plans that drive desired sales behaviors and results.

Assist in collection of accounts receivable.

Implement sales activities that generate new business and deepen existing relationships (e.g., attend and participate in trade shows/community organization events).

Translate market and station business strategies into specific actions that generate sales and revenue.

Apply online at [1]


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