CBS Corporation 2017 Spring Internship - Digital Analytics - Local Digital Media in New York, New York

2017 Spring Internship - Digital Analytics - Local Digital Media

REF#: 26734

CBS BUSINESS UNIT: CBS Local Digital Media

JOB TYPE: Paid Intern




Combining the assets of CBS’s owned and operated television and radio stations, CBS Local Digital Media brings together the most trusted brands in media offering visitors a truly "local" experience. Two dozen major market specific portals, music and lifestyle websites, apps and local commerce platforms take an active role in reaching over 50 million unique monthly consumers with extensive coverage of news, traffic, weather, sports and entertainment headlines, as well as CBS Local Offers, Best of Guides, and business directories.

Live audio streams and a library of on-demand video from all CBS local market stations are available allowing consumers to experience award-winning original content whether at home, the office or on the go.

CBS Local is a subsidiary of CBS RADIO, one of the largest major-market broadcast media operators in the United States and the undisputed leader in news and sports radio. Producing original audio and video content, live events and exclusive programming broadcast via on-air, online and mobile platforms, CBS RADIO reaches more than 72 million consumers nationwide each week. As a part of CBS Corporation, the division owns and operates 117 radio stations in 26 markets - including the top 10 as ranked by Nielsen Audio - as well as an extensive array of digital assets. CBS RADIO distributes its programming via AM, FM and HD Radio stations, and CBS Local Digital Media apps, making engaging with audiences easier than ever before. For more information, please visit


CBS Local Digital Media provides undergrad/graduate student’s a hands-on, work experience through a structured internship program. Students are encouraged to observe and participate in a professional work environment and explore CBS Local’s day-to-day operations. Through this internship program, students gain valuable skills and knowledge that will be applied in their future careers. CBS fosters an environment where learning is contagious.

The Digital Analytics Intern will work in the Business Intelligence department and provide analytic support to the Research, Content, and Operations teams.

  • Producing regular (e.g., weekly and monthly) and ad-hoc reports of digital traffic, user engagement, and content production for various products and platforms

  • Gathering requirements from stakeholders of a multifunctional team to produce their required reports, continuously fine-tune and sometimes improve upon reporting formats

  • Pulling raw data from a multitude of analytics platforms and data sources and creating presentable reports in Excel and PowerPoint with a focus on revealing actionable and relevant insights

  • Maintaining and automating existing reports

  • Assisting in creating data analyses and presentations as needed


  • Working on Mondays and Tuesdays required, with regular weekly attendance a must

  • An academic background in or a strong interest in analytics, statistics, mathematics, or related fields required

  • Advanced skills in Excel required

  • Ability to work fast under pressure of meeting the deadlines of multiple reporting requirements on a weekly and/or monthly basis required

  • Ability to work with large amounts of data, creating and maintaining complex reports and dashboards required

  • Strict attention to detail and accuracy in data required

  • Basic skills in PowerPoint, Word and Outlook preferred

  • Willingness to work on routine data reporting tasks, (e.g., weekly and monthly, required)

  • Experience with using analytics tools such as Google Analytics, Adobe Analytics, ComScore preferred

  • Prior experience in a professional environment, particularly in a team environment, preferred

  • Graduate students or college juniors and seniors with a GPA of 3.5 preferred, but open to the other students with an outstanding academic record and a strong interest in digital analytics

  • Must be self-motivated, quick learner, and a creative thinker with strong analytical, organizational, time-management, and communication skills


Equal Opportunity Employer Minorities/Women/Veterans/Disabled