CBS Corporation Manager, Branded Content in New York, New York

Manager, Branded Content

REF#: 27621

CBS BUSINESS UNIT: CBS Television Distribution

JOB TYPE: Full-Time Staff




CBS Television Distribution is the preeminent company in television syndication. CTD produces or distributes 10 first-run series and holds the largest distributed television library at 70,000 hours strong. Among CTD's critically-acclaimed programs are the #1 syndicated series Judge Judy; talk leader Dr. Phil; the #1 and #2 rated game shows Wheel of Fortune and Jeopardy!; the Emmy Award-winning talk shows Rachael Ray and The Doctors; the #1 and #2 newsmagazines Entertainment Tonight and Inside Edition, along with The Insider.


Design, develop and execute content experiences for Fortune 500 marketers and consumers

Win new business with ideas and programs that wow; retain existing business by continuing to innovate and deliver results

Craft and sell meaningful, custom content experiences with digital, social, media, PR and promotional elements

Balance demands of eight show properties and aggressive revenue targets, simultaneously activating executions, partnerships and responding to RFPs

Thrive working cross-functionally; interface daily with media sales, production, digital, social, development, research, public relations, communications, marketing, legal, and finance teams to ensure cohesive integrated client campaigns

Foster strong, genuine relationships with both internal and external partners to galvanize support for programs

Work with marketers to gain a deep understanding of their brand, campaign, objectives, target and messaging

Collaborate with producers to develop strategic creative ideas that deliver for the brand and delight our audiences

Optimize campaigns by educating clients on: audiences, creative process, storytelling, talent, production, metrics and trends

Shares result (quantitative, qualitative and anecdotal) to demonstrate best practices, proven results and impact brands can expect


4-6 years of relevant marketing, production, or agency experience

Thinks creatively & strategically

Highly driven & motivated with excellent follow up

Strong interpersonal & communication skills

Professional demeanor and knows how to work cross-functionally

Client interaction and presentation skills

Detail-oriented and great organizational habits

Creative problem solver

Ability to multi-task and meet deadlines in a fast-paced environment

Passionate about new and emerging media trends and practices


Equal Opportunity Employer Minorities/Women/Veterans/Disabled