CBS Corporation Supervisor, Consumer Marketing - Smithsonian Channel in New York, New York

Supervisor, Consumer Marketing - Smithsonian Channel

REF#: 28747

CBS BUSINESS UNIT: Smithsonian Networks

JOB TYPE: Full-Time Staff

JOB SCHEDULE: Full-Time

JOB LOCATION: New York, NY

ABOUT US:

SHOWTIME and its critically-acclaimed, award-winning original series continue to make their mark on the cultural landscape, with one of the most successful programming slates in all of television. With an impressive line-up of new and returning original series, the SHOWTIME hit dramas and comedies include HOMELAND, SHAMELESS, BILLIONS, RAY DONOVAN, THE AFFAIR, EPISODES, DICE, the upcoming drama I’M DYING UP HERE, the limited series GUERRILLA and PURITY, and the highly anticipated return of TWIN PEAKS.

Original series play a key part in the SHOWTIME programming mix, along with box office hits, comedy and music specials, provocative documentaries, and hard-hitting sports programming, including the flagship franchise SHOWTIME CHAMPIONSHIP BOXING®, the Emmy Award-winning documentary series ALL ACCESS, A SEASON WITH and the Emmy Award-winning veteran series INSIDE THE NFL.

Showtime Networks Inc. (SNI), a wholly-owned subsidiary of CBS Corporation, owns and operates the premium television networks SHOWTIME®, THE MOVIE CHANNEL™ and FLIX®, and also offers SHOWTIME ON DEMAND®, THE MOVIE CHANNEL™ ON DEMAND and FLIX ON DEMAND®, and the network's authentication service SHOWTIME ANYTIME®. Showtime Digital Inc., a wholly-owned subsidiary of SNI, operates the stand-alone streaming service SHOWTIME®. SNI also manages Smithsonian Networks™, a joint venture between SNI and the Smithsonian Institution, which offers Smithsonian Channel™, and offers Smithsonian Earth™ through SN Digital LLC. SNI markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis through SHOWTIME PPV. For more information, go to [1] www.SHO.com.

References

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  1. http://www.sho.com/

DESCRIPTION:

Smithsonian Channel, a joint venture between Showtime Networks and the Smithsonian Institution, is looking for a Marketing Supervisor to join its Consumer Marketing team. This position supports the day-to-day functions of the consumer marketing department, including development of advertising campaigns, on-air promos, branding, asset management, marketing presentations and other tasks as assigned.

PRINCIPAL RESPONSIBILITIES:

  • Work on all marketing and branding initiatives, including creative development of print, broadcast and digital tactics, from writing creative briefs to flawless execution of campaigns.

  • Help develop show positioning, target audience profiles, competitive analysis and marketing recaps.

  • Track delivery and clearances of promotional materials.

  • Distribute marketing assets to internal and external groups.

  • Create, distribute and maintain timelines for promotable titles to internal groups.

  • Route and communicate feedback on print, broadcast and digital tactics.

  • Work closely with business and legal affairs for clearances on print and broadcast tactics.

  • Coordinate with Smithsonian Institution on marketing initiatives that increase awareness of brand.

  • Support day-to-day marketing needs for ancillary businesses, such as International and DVD.

  • Create decks to showcase all marketing efforts surrounding individual premieres and programming stunts, often to be included in Marketing Plans and Board Meeting decks.

  • Provide administrative support including: scheduling meetings, photocopying, printing, and preparing expenses.

QUALIFICATIONS:

  • Minimum 2-3 years marketing experience, preferably in Media/Advertising industries

  • Experience working with creative and legal departments.

  • Must have great organizational and project management skills, along with strong writing and proofreading abilities.

  • Needs attention to detail and ability to prioritize multiple projects.

  • Should have a great creative sensibility, be media savvy, passionate about marketing and TV, enthusiastic, resourceful and eager to learn.

  • Standard computer skills (Windows, Word, Excel, Powerpoint; Keynote is a plus) as well as ability to learn new programs.

  • Strong interpersonal skills and ability to follow up.

  • Ability to thrive in a team environment and work independently.

EEO STATEMENT:

Equal Opportunity Employer Minorities/Women/Veterans/Disabled